Paid Media Specialist focused on e-commerce growth
I help brands acquire customers profitably through Meta Ads by building clean ad structures, testing creatives systematically, and scaling what actually works. My approach is data-driven, practical, and focused on sustainable performance rather than short-term spikes.
Paid Media Specialist focused on e-commerce growth
I help brands acquire customers profitably through Meta Ads by building clean ad structures, testing creatives systematically, and scaling what actually works. My approach is data-driven, practical, and focused on sustainable performance rather than short-term spikes.
Explore detailed case studies showcasing successful campaigns and their impressive metrics.
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Mid-Ticket E-Commerce Scaling
ROAS
2.6 - 3.6
GEO
USA, Canada

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Testing in Alternative GEOs
ROAS
1.13
GEO
Singapore, Malaysia

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Scaling Profitable Campaigns
ROAS
2.1
GEO
UAE, KSA, Kuwait
A structured and practical approach focused on performance, testing, and sustainable scaling.
I start with understanding the business model, product, and target audience. This includes analyzing the offer, funnel structure, past performance (if available), and market context to define clear goals and realistic KPIs.
I build clean and scalable campaign structures in Meta Ads. This includes audience segmentation, campaign logic, proper event tracking, and creative testing frameworks designed for both learning and performance.
I monitor key metrics daily (CPA, ROAS, CTR, frequency, CPM) and optimize based on data — not assumptions. This involves creative iteration, budget adjustments, audience refinement, and scaling decisions only when performance is stable.
I provide clear and transparent reporting focused on business metrics, not vanity numbers. Regular updates and clear communication ensure full visibility into what’s working, what’s not, and why.
From deep research to creative execution and profitable scaling.
My technical stack for scaling campaigns and automating workflows
See what my clients have to say about working with me.
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